Privacy Policy.

Your privacy is important to us. This Privacy Policy sets out how The Modern Doula (ABN 17553299702) (“we”, “us”, “our”) collects, stores, uses, and discloses your personal information when you interact with our website, social media channels, products, and services.

We are committed to protecting your personal information in accordance with the Privacy Act 1988 (Cth), the Australian Privacy Principles (APPs), and where applicable, the General Data Protection Regulation (GDPR).

If you have any questions about this Policy, you can contact us at hello@themoderndoula.co

This Policy applies to:

  • Our website: [themoderndoula.co]

  • Our social media channels (Instagram, Facebook, TikTok, etc.)

  • Our digital products, programs, courses, and live events (in-person or online)

  • Any services we provide to you as part of prenatal, birth or postpartum doula support

It does not apply to third-party websites or platforms outside our control (e.g., Instagram, Facebook, Zoom). If you interact with us there, their privacy policies apply.

What we collect:

We may collect personal information that you provide to us directly or that we collect automatically, including:

  • Contact details: name, email, address, phone number

  • Payment details: processed securely through third-party gateways (Stripe, PayPal, Apple Pay, Xero)

  • Client intake details: information about your pregnancy, health history, preferences, and goals (to allow us to provide doula services effectively)

  • Purchase information: details of courses, eBooks, programs, or services you buy

  • Website & social media data: IP address, browser type, device info, interactions with our website/social channels, and cookies

  • Marketing interactions: when you open emails, click links, or respond to surveys, landing pages, or forms (Squarespace, Podia, ConvertKit/Flodesk, Google Forms, Calendly, Zoom).

How your information is used:

We only use your personal information for purposes you would reasonably expect, including to:

  • Provide doula services, digital products, and event access

  • Process payments securely

  • Manage bookings, scheduling, and communications

  • Improve your customer experience and our website performance

  • Send marketing emails, newsletters, and updates (if you opt in)

  • Run advertising campaigns, surveys, or promotions

  • Comply with legal and tax obligations

We will never sell or rent your information to third parties.

Marketing & Analytics

We may use cookies, pixels, and similar technologies (Google Analytics, Meta Pixel, email tracking) to understand how you use our website to improve our services and show you relevant advertising.

You can opt out of marketing communications anytime by clicking “unsubscribe” in our emails or contacting us at hello@themoderndoula.co.

Disclosure of your information:

We may share your personal information with:

  • Trusted third-party service providers (Stripe, PayPal, Apple Pay, Podia, Squarespace, Xero, ConvertKit/Flodesk, Calendly, Zoom) as part of using said services

  • Professional advisors (accountants, legal representatives)

  • Authorities if required by law

All third parties we work with are expected to have appropriate data protection measures in place.

Data security and storage:

We take reasonable steps to protect your data, including:

  • Secure third-party storage and payment systems

  • Password-protected accounts

  • Password-protected notes and documents

We do not store your payment details.

Your rights:

You have the right to:

  • Access the personal information we hold about you

  • Request corrections if your information is inaccurate

  • Withdraw consent for marketing communications

  • Request deletion of your information (except where required for legal or tax purposes)

We will respond to requests within 30 days.

International users:

While our business is based in Australia, we may occasionally work with international clients. By providing your information, you acknowledge that your data may be transferred outside your country of residence, subject to data protection safeguards.

Policy changes:

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be available on our website, with the “Effective Date” clearly shown.

Concerns:

If you have concerns about how your information has been handled, please contact us at hello@themoderndoula.co. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.